May Round Up: How These Per Diem Features Are Helping Restaurants Connect With Customers

TLDR

Connecting with customers is key to a restaurant's success in 2024. Per Diem's latest app updates are designed to help you do just that. With detailed analytics on your homepage, you can gain insights to optimize strategies and boost growth. Custom image banners let you showcase promotions and events to captivate diners. Deep links make it easy to drive traffic to products and boost sales. Google review prompts after orders increase your online visibility. Customizable order emails allow tailored brand messaging. Enhanced security helps you track store credit and gift cards to manage finances. Location-based permissions give managers tailored access based on the store. With these latest features, you have more ways than ever to engage customers, streamline operations, and grow your business.

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How Per Diem's New Features Help Restaurants Understand Their Customers

Enhanced Analytics Provide Valuable Insights

The new merchant dashboard now offers advanced analytics to provide detailed insights into your orders and customers. Gain a deeper understanding of data to optimize strategies and boost growth. View reports on popular menu items, busiest hours, and top customers to make data-driven decisions that improve operations and marketing.

Custom Image Banners Drive Engagement

Upload custom image banners to your app's homepage to captivate customers. Showcase seasonal promotions, special events, or location-specific offers with visuals that increase engagement and prompt sales. The banners allow you to highlight what makes your brand unique and give customers an enticing first impression when they open the app.

Deep Links Increase Traffic and Sales

Easily create direct links to your products to enhance your marketing efforts. Drive traffic directly to your app with targeted promotions that boost downloads and sales. Share links on your website, email newsletters, social media, and anywhere else to make it simple for customers to find what they're looking for.

Streamlined Reviews and Emails

After each order, customers receive a prompt to leave a review on Google to increase your online visibility and reputation. You can also build a customizable email footer with links tailored to your brand. Streamline in-house deliveries by cc’ing vendors directly from your emails.

Enhanced Security and Location-Based Permissions

Easily track store credit and gift card transactions to stay informed about your customers’ spending. New features also allow assigning access permissions to your staff based on location to improve operational efficiency. Managers have the right level of control over their designated stores.

With Per Diem’s latest updates, you have the insights and tools to provide customers with an exceptional experience that keeps them coming back. Leverage data to gain a competitive advantage, increase brand awareness, and boost your bottom line.

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Custom Image Banners and Deep Links to Boost Restaurant Engagement

Restaurants can now create eye-catching custom image banners to display on their Per Diem app homepage.

Upload Your Photos

Promote seasonal specials, events, or location-specific offers and drive customer engagement and sales. The banner allows you to captivate customers the moment they open your app.

The app also provides deep links that generate direct links to your products, enhancing your marketing efforts. Increase app downloads and boost sales with targeted promotions featuring your menu items or special offers. Deep links seamlessly direct customers to your app, encouraging them to order and engage with your brand.

Per Diem’s latest features provide restaurants with powerful yet intuitive tools to boost engagement, gain actionable insights, and strengthen security and operational efficiency. Capitalize on custom image banners, deep links, Google reviews, email customization, and location-based permissions to enhance your customers’ experience and empower your business success.

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How Google Reviews Integration Improves Your Online Reputation

Prompt your customers to leave Google reviews right after placing an order. Per Diem's review feature increases your online visibility and reputation by making it easy for happy customers to share their experiences. Build credibility and attract new customers with a strong, positive presence on Google.

Build Trust and Credibility

Integrating Google reviews into your CRM allows you to automatically request reviews from customers after they place an order. These real customer reviews help build trust in your business by showcasing genuine experiences. Your online reputation significantly depends on positive reviews, so make it easy for happy customers to leave feedback.

Improve Your Search Ranking

Google reviews are an important ranking signal for local search results. The more positive reviews you have, the higher you’ll rank in search engines like Google. This can drive more traffic to your business and boost brand awareness. Requesting reviews through your CRM helps make the process simple for customers, leading to more reviews over time.

Optimize Your Online Presence

positive online reputation leads to growth. Use reviews to strengthen your online visibility and presence. Reviews on websites like Google help people understand what your business offers and build familiarity with your brand. Encouraging reviews through your CRM system helps create positive experiences that keep customers coming back.

Gain Valuable Insights

Reviews provide useful feedback you can analyze to better serve your customers. Look for trends in the reviews to see what people love about your business and where there’s room for improvement. Use this information to optimize your customer experience and make changes that address any concerns. Reviews integrated into your CRM give you a holistic view of the customer journey so you can make data-driven decisions.

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Email Customization to Help You Connect With Customers

Create customized email footers promoting your brand. Include links to your app, social media profiles and website to strengthen your multichannel marketing. Per Diem's email customization tools provide an easy way to extend your brand identity and connect with customers outside of your app.

Personalized Email Footers Build Brand Recognition

By customizing your email footer, you make a memorable impression on your subscribers with each message. Include your logo, tagline, and social media links to strengthen brand recognition and drive traffic to your platforms. Per Diem’s new email customization features allow you to design an email footer reflecting your unique brand identity.

Targeted Messaging Improves Open and Click-Through Rates

Sending personalized emails with tailored content and offers to your subscriber groups leads to higher open and click-through rates. Square's segmentation tool lets you organize contacts into relevant categories based on location, order history, and more. You can then send customized emails promoting specials on frequently purchased items or location-specific events. Personalized subject lines and content that speak directly to your readers’ interests will capture their attention, leading to increased engagement and sales.

Cc: Vendors for Streamlined Communication

Efficient communication with your vendors and suppliers is essential for smooth operations. Per Diem now allows you to cc: vendors directly from your emails to keep them in the loop on relevant discussions and requests. Cc’ing vendors on emails related to their products or services improves transparency and facilitates a faster response time. Reducing delays and confusion, this new feature enhances your working relationships with vendors and leads to a better experience for your customers.

Gift Card and Store Credit Tracking

The app provides valuable insight into your customers’ gift card and store credit transactions, allowing you to stay on top of balances and better manage your finances. Easily view details on new gift card purchases and redemptions, as well as store credit usage. With increased visibility into these transactions, you can spot and resolve any discrepancies quickly to ensure funds are properly allocated. Monitoring gift card and store credit activity gives you a more complete financial picture and greater control over your revenue streams.

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Enhanced Security to Safeguard Your Restaurant's Finances

Restaurants can now implement advanced security measures to protect financial transactions and sensitive customer data.

Restrict High-Risk Purchases

Easily block certain transaction types prone to fraud, such as large gift card redemptions or multiple refunds within a short time period. By flagging high-risk purchases, Per Diem enables you to prevent unlawful activity and shields your business from financial loss. Stay informed and in control of all transactions processed through your app.

Manage Store Credits and Gift Cards

Conveniently issue, track, and redeem store credits and gift cards directly through the Per Diem dashboard. Monitor balances and transactions to gain valuable insight into your customers’ spending habits and ensure funds are used properly. With increased visibility into how your store credits and gift cards are being utilized, Per Diem provides an additional layer of financial security and fraud prevention.

Location-Based Permission Controls

For multi-location businesses, Per Diem now allows owners to set customized access levels based on location. Give managers full control over their specific store’s transactions, menu items, and accounts, while restricting access to other locations’ data. Location-based permissions keep sensitive information secure by limiting visibility to only those who need it.

With advanced security features like flagged high-risk transactions, gift card management, and location-based permissions, Per Diem provides an essential financial safeguard for your business. Integrations with contactless payment processors also allow your customers to pay rapidly and securely using methods like digital wallets for an improved experience overall. Per Diem’s latest updates deliver enhanced protection on multiple fronts so you can operate with peace of mind.

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Final Thoughts

You now have a deeper understanding of the latest Per Diem updates and how they can help your restaurant connect better with customers. From advanced analytics to custom image banners, these new features are designed to drive engagement, increase visibility, and boost sales. Take advantage of the capabilities to tailor the app experience, streamline operations, and strengthen security. With the ability to directly capture Google reviews and send customized emails, you have more ways to interact with patrons and promote your brand. Per Diem equips you with the tools to optimize your marketing, improve efficiency, and make data-driven decisions. Integrating these innovations into your mobile strategy will help you thrive in today's digital landscape. The possibilities are endless when you leverage technology to deliver an exceptional customer experience. It's time to take your restaurant success to the next level with Per Diem.

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