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From Bahrain to Manhattan: The Journey of Librae Bakery's Owner, Dona Murad
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From Bahrain to Manhattan: The Journey of Librae Bakery's Owner, Dona Murad

From Bahrain to Manhattan: The Journey of Librae Bakery's Owner, Dona Murad

TLDR

If you find yourself wandering through Cooper Square in Manhattan, don’t be surprised by the line of eager customers outside a charming bakery. That’s Librae Bakery, a rising star in the Lower East Side, known for its distinctive blend of flavors and cultures. At the heart of this culinary sensation is Dona Murad, the visionary Bahraini entrepreneur whose remarkable journey from the Gulf to New York City mirrors the rich, layered artistry of the pastries she creates.

The Roots of Librae Bakery: How Dona Brought Bahrain to Manhattan

Born and raised in Bahrain, Dona Murad’s upbringing was a blend of cultural richness and diverse influences. Growing up on this Gulf island, she was surrounded by the vibrant traditions of the Middle East. Yet, her perspective expanded far beyond Bahrain. Her mother’s Indian heritage, coupled with an education at an American school, exposed her to a kaleidoscope of flavors, ideas, and traditions that shaped her culinary aspirations.

Dona’s upbringing taught her to see food as a bridge between worlds. It wasn’t just about nourishment—it was a way to tell stories, celebrate heritage, and connect people from different walks of life. This philosophy became the foundation for Librae Bakery.

A Leap of Faith and a Suitcase of Spices

In 2022, Dona made a bold leap, bringing her culinary dream to life in the heart of New York City. With her husband and business partner, Andre Gerschel, she envisioned a bakery that would embody their shared multicultural heritage. Andre’s Moroccan and French influences perfectly complemented Dona’s Bahraini and Indian roots, creating a harmonious blend of traditions that defines Librae.

One of the most telling anecdotes from Librae’s early days is how Dona transported Bahraini spices in her suitcase when she first began experimenting with recipes. These spices—the soul of Bahraini cuisine—became the key to creating pastries that are both authentic and innovative.

The Birth of Librae Bakery: A Fusion of Cultures

Librae Bakery is a reflection of Dona’s identity as a third-culture individual—someone deeply rooted in one place but equally influenced by others. This concept is brought to life in every pastry. Take the Loomi Babka, for instance: a quintessential New York treat infused with dried black lime (loomi), a staple in Bahraini cooking. The result is a familiar yet entirely new pastry, blending citrusy brightness with a touch of Middle Eastern warmth.

Under Dona’s leadership, Librae has become a space where flavors tell stories. The bakery doesn’t just serve pastries; it offers customers a journey through the spice markets of Bahrain, the bakeries of Europe, and the eclectic streets of New York.

Dona Murad-Gerschel - Owner of Librae Bakery

A Decade of Culinary Dedication

Dona’s journey to Librae wasn’t instantaneous. With over a decade of experience in the culinary world, she honed her craft and developed a keen sense of what makes food resonate with people. Her approach combines meticulous attention to detail with a genuine passion for hospitality. She has also built a team of skilled professionals who share her vision, ensuring that every pastry leaving the counter meets her high standards.

Redefining Hospitality in New York City

Hospitality is at the heart of Librae’s mission. For Dona, it’s more than serving great food; it’s about creating an environment where customers feel seen, welcomed, and curious to explore. Inspired by the warmth of Bahraini culture, she brings a personal touch to everything, from the friendly staff to the inviting decor.

Librae’s Legacy

As the first Bahraini-owned bakery in New York City, Librae is a cultural milestone. It is a testament to Dona’s determination to share her heritage while embracing the dynamic spirit of the city she now calls home. Her journey is a powerful reminder that blending identities doesn’t dilute them—it enhances them, creating something unique.

A Personal Invitation

For Dona, every pastry at Librae is an expression of her story and heritage. Visiting Librae Bakery isn’t just about enjoying a treat; it’s about experiencing a slice of Dona’s journey from Bahrain to New York.

So, next time you’re in Cooper Square, step inside Librae Bakery. Let the aromas of Bahraini spices and the artistry of multicultural flavors inspire you, one pastry at a time.